WordPress Redirect Plugin

redirect plugin

A redirect plugin can be really useful if you have re-built a site, are re-organising your site or have shifted from a HTML platform to a CMS.

I discovered today that an old link (a friend had kindly provided for me) actually pointed to a non-active page. This was because the link had ‘index.htm’ as part of the URL. The original site was built using Dreamweaver WYSIWYG which turns pages into HTML, so the link was valid until I switched to WordPress. The solution was simple and only took a few minutes, so I thought I’d quickly share it with you.

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Website Spider Simulator tool

spider

Some content and links visible to your visitors on a web page may not actually be visible to the Search Engines, eg. Flash based content etc.. Part of your SEO research should include tools that will allow you to check that spiders see what they are supposed to see. I recently came across a tool which simulates a Search Engine by displaying the contents of a webpage exactly how a Search Engine spider would see it. It also displays the hyperlinks that will be followed (crawled) by a Search Engine when it visits the particular web page along with meta tags and description.

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Windows 10 – default programs

Another Windows 10 anomaly I have come across is that it has become unclear how to access default software preferences.

I remember years ago back in Windows 95 being frustrated because I had downloaded a trial program which had installed itself as the default program for images. When the trial ran out I could no longer open any images by clicking them in an explorer window because the default program was not responding. I spent months without a solution until I realised that you can ‘tell’ Windows which program to use by default (this was done simply in any explorer window – tools/folder options/file types). So where is this functionality in Widows 10?

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Windows 10 fixes – scanner

I switched to Windows 10 fairly soon after it became available and found that everything pretty much worked straight ‘out of the box’ some older software was obviously not going to be compatible, but an awful lot just worked without any problems.

One thing I will say is that the Windows 10 ‘apps’ are virtually useless for a desktop although probably if you were using a Windows phone, they would be fine. For instance, I tried the ‘7-Zip’ app (my preferred software for compressing files) and it was useless. I the downloaded the ‘proper’ software (NOT via Windows 10 app store), and it worked fine.

My latest problem is that my HP scanning software suddenly stopped working – I don’t know what prompted it, but I have an ‘all-in-one’ printer scanner and the printer was working fine, but when I opened the ‘HP Solution Centre’ via which I normally scan my documents, it immediately closed itself and refused to work.

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Databases

databases

Now I’m not talking about MS Access or MySQL databases, I am talking about keeping contact details for your clients and contacts. Every now and then (without spamming) it;s good to let your ‘audience’ know that you are still around and available…

Your database might be as simple as your MS Outlook address book – so it’s important to firstly know where you can find all the email addresses/phone numbers etc.. that you need – and that you maintain that database, back it up and fill it up with as much relevant data as you can.

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Social Media

facebook

Social media is a great way to promote businesses and engage with your clientèle or audience. That doesn’t mean that ‘Facebook’ is for every business, so take a look at what ‘Twitter’ and ‘LinkedIn’ can offer for your business.

My general rule of thumb is that face-to-face public dealing companies should use Facebook firstly and then Twitter secondly. Business-to-business companies should (I think) use LinkedIn and/or Twitter depending on their resources. Resources are important because Twitter is more demanding of your time in my opinion. It’s not really OK to occasionally take to Twitter, you should really be able to almost constantly monitor it, and be prepared to engage daily. Facebook is fine for occasional engagement and I have seen LinkedIn used as both fairly passive, and also very vigorously when it comes to updates etc..

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Directories and services

review

I mentioned before that I use ‘Hot Frog’ directory, and I get quite a bit of local business through it although I am not set up primarily for local users on my ‘cassette2cd‘ website.

I am also on ‘FreeIndex‘ for the same cassette to CD service, and as well as being a free directory listing (no doubt ‘no-follow‘ – see my previous post) FreeIndex also has a section where clients can leave a review. Now it’s unlikely that your clients will make a bee-line for this, but it is something you can promote to your clients through a badge-link on your site or providing a link in emails etc..

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Slider WordPress plug-in

I manage a WP site which, in the past had the notorious ‘Revolution’ Slider plug-in – I say notorious because (before I was managing it!) the plug-in was exploited and the site was hacked through it.

The problem is now fixed, and I have started to look at how we might use the plug-in, and honestly have been really impressed with it and it’s many features. However, not only has the plug-in been exploited in the past, but its also a plug-in you have to pay for… So my task has been to look for the best free equivalent.

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